Webinar

  • August 7, 2018 It's not the same old "here is how to get a CCMS" session you may have heard about or attended before. During this webinar we provide a brief CCMS primer, then dive into core steps to choose a CCMS, and explore a case study of a client who migrated 2 years ago. We explore their drivers for a CCMS, the numbers that make them tick, and where they are two years later. Real data, real history, real ideas. Presented by: Bernard Aschwanden has excelled in technical communication as a trainer, courseware developer, team leader, manager, and business owner. A Past President of the STC and the founder of Publishing Smarter, Bernard works with organizations to create, manage, and distribute content based on technical communication best practices. He guides companies on how to make the business case that content is the most crucial business asset.
  • April 30, 2019 Consumers have more avenues than ever before to find the content they need. Are you trying to decipher how content trends are impacting your business? Do you need to respond to a rapidly changing digital marketplace? Join us to discover how changing content development and delivery requirements are affecting your business today. Learn how others in the information-development community are planning to respond to new customer demands for innovative approaches to development and delivery. In its seventh year of collecting data, the Center for Information-Development Management (CIDM) and Data Conversion Laboratory (DCL) asked managers, information architects, writers, training developers, and more how they are addressing the challenges of meeting customer information needs. During the webinar we walk through the results of the 2019 Trends Survey, a study we have been conducting since 2012. We trace the changes in how we think about developing and delivering content. Presented by:  Dawn Stevens, President, Comtech Services and Director of CIDM has 28 years of practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. Dawn is the perfect advisor to identify and remove the challenges you face in producing usable, technical information and training content. With both engineering and technical communication degrees, Dawn combines her solid technical foundation with strong writing and design skills to lead our team of consultants and specialists in providing the expertise you need. Mark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML.
  • May 12, 2020 In its eighth year of collecting data, the Center for Information-Development Management (CIDM) and Data Conversion Laboratory (DCL) asked managers, information architects, writers, training developers, and more how they are addressing the challenges of meeting customer information needs. During the webinar we walk through the results of the 2020 Trends Survey, a study we have been conducting since 2012. We trace the changes in how we think about developing and delivering content. Learn how others in the information-development community are planning to respond to new customer demands for innovative approaches to development and delivery. Presented by: Dawn Stevens, President, Comtech Services and Director of CIDM has 28 years of practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. Dawn is the perfect advisor to identify and remove the challenges you face in producing usable, technical information and training content. With both engineering and technical communication degrees, Dawn combines her solid technical foundation with strong writing and design skills to lead our team of consultants and specialists in providing the expertise you need. Mark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML.
  • May 13, 2020 There is an explosion of content today. But what makes your content stand out is – relevance and searchability. To ensure that customers don’t have to spend hours searching through your content, metadata is key. And to know what metadata to add while authoring, a well-established taxonomy is key. To design a truly best-in-class content search experience metadata and taxonomy need to work in tandem. In this webinar we will showcase:
    • How to leverage metadata to make your content searchable
    • What is the difference between good and bad taxonomies
    • A live example of taxonomy development using Adobe Experience Manager
    Presented by: As Senior Solution Consultant at Adobe, Divraj Singh lead consulting for Adobe’s CCMS offering – XML Documentation for Adobe Experience Manager. Divraj has over 12 years of software development and technical management experience. He is seasoned expert in the field of content management with experience of working on various WCMS systems and enterprise solutions. He has worked on various software products spanning different technologies involving mobile-web, analytics, personalization, social applicable to several domains like finance, marketing, retail and healthcare.
  • Recorded: June 8, 2017
    In many industries there’s a shift taking place from the traditional product-focused model to a user focused model. It has become important to bring service information, such as user and maintenance manuals, to this new model as well to get the best possible user experience. This new model contributes to a lower downtime thanks to predictive maintenance, which is a result of IoT initiatives. In this webinar, Berry Braster of Etteplan will explain how business models are changing and what this means for technical communicators and documentation managers.

    Presented by Berry Braster, Etteplan

    Berry Braster is the Technology Director of Technical Documentation at Etteplan, a specialist in engineering, embedded systems, IoT, and technical documentation solutions with over 2500 employees worldwide. Berry has over 16 years of experience in the field of technical documentation and has assisted many global companies with their content strategies, effectively communicating technical information and applying universal standards for content, including Simplified Technical English and DITA.
  • Recorded on December 14, 2016 Content is king, and organizations are creating content in amounts that were unheard of just a few years ago. Marketing and Technical Publications teams often develop content in different tools and store content in separate content management systems, which makes it extremely difficult to share content and deliver a unified and consistent customer experience. Gone are the days when you had the luxury of getting phone calls from confused customers. Today, consumers would much rather tap or swipe their way to your competitor. To address this problem, Adobe has created an end-to-end solution for DITA authoring, publishing, and component content management based on Adobe Experience Manager. This integrated solution speeds up the delivery of technical content on the market-leading platform that has helped marketers deliver compelling digital experiences. Join Stefan Gentz, Product Evangelist, and Dustin Vaughn, Solutions Consulting Manager at Adobe as they discuss and demonstrate this DITA CCMS and how to integrate technical and marketing content. Presented by: Stefan Gentz and Dustin Vaughn, Adobe Dustin Vaughn is a Solutions Consulting Manager at Adobe who manages a team of experts in Adobe's Technical Communication and eLearning products. Dustin has over 10 years of industry experience and has served as a panelist, speaker, and Adobe representative at various conferences. He designs, develops, and hosts technical, solution-oriented demonstrations for strategic global customers. As the Global Evangelist for Technical Communication at Adobe, Stefan’s mission is to inspire enterprises and technical writers around the world and show how to create compelling technical communication content with the Adobe TCS tools. Stefan is also a certified Quality Management Professional (TÜV), ISO 9001 / EN 15038 auditor, ISO 31000 Risk Management expert and Six Sigma Champion. Stefan is a popular keynote speaker and moderator at conferences such as tekom, tcworld, Information Energy, Intelligent Content Conference, Congility, LocWorld, TCUK, STC, GALA, ELIA, TTT, Translation Forum Russia and many other. He is also a member of the Conference Advisory Board of the world’s biggest TechComm event, the tekom / tcworld Conferences, and an Ambassador for the Globalization and Localization Association. He is also an active social networker on Facebook, Twitter, and LinkedIn.
  • Recorded: July 1, 2015

    We talk a big game: DITA helps you reuse content with ease. Business cases are built on this promise, but many find the goal elusive. It seems to take just as much effort to manage reusable content as it did to simply copy and paste it. Sure, we might have missed some versions of that content in subsequent updates, but now we can destroy someone else’s deliverables by unwittingly changing content they were reusing. The problems are different, but the impact is the same, as we fail to realize the promised benefits and cost savings. At least in the “good old days” we understood what we were doing – Ctrl-C, Ctrl-V, and voila! Everyone could do it! Now we struggle with the difference between a keyref and conkeyref, we can’t decide whether to use a conditional attribute or a key, and we have never even made a conref push work, let alone find an application for it. Why isn’t DITA delivering on its reuse promises in so many organizations? In this presentation, Dawn Stevens asserts that the promises can indeed be met, but you must use the right tool for the job. Dawn provides guidance for choosing the appropriate reuse mechanism in the DITA standard as she compares and contrasts each feature, including the forthcoming 1.3 capabilities of scoped keys and branch filtering.

    Presented by: Dawn Stevens, Comtech Services, Inc.

    Dawn Stevens is a Senior Consultant specializing in information development, instructional design, and management consulting. With 25 years of experience, including 13 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training.

  • Recorded: December 16, 2015 Case study of Cray Inc. Technical Publications department moving from producing pdfs from 5 different sources to converting to XML DITA and working within a CCMS. From there, content is published to the Pubs portal and available as dynamic content. Geared for anyone in Technical Publications looking to get past creating pdfs in their system. This webinar will briefly cover the conversion and detail the efforts to get to the portal as well as the preparation necessary to accommodate dynamic content. It is assumed attendees are familiar with DITA as an XML model (intimate knowledge is not necessary), are considering implementing XML DITA, or have been working in DITA. Anyone looking for what happens after an XML DITA conversion and what moving forward looks like will gain insights into how to harness the potency of DITA and deliver content in multiple outputs. Presented by: Peggy Sanchez, Cray Inc. Peggy Sanchez is the current Tech Pubs Manager for Cray Inc. She has a degree in Scientific and Technical Communication and a Masters in Management of Technology. She was a tech writer for 10 years and a Pubs manager for 5. She joined Cray as an agent of change to bring in a DITA implementation and create scalability within the department. Peggy lives in St. Paul and is raising four backyard chickens, Pearl, Lily, Chloe, and Pinky.
  • Recorded: March 9, 2016 What can we as information developers do to help our users sort through the plethora of information available to them and find that small nugget of truth that will help them complete their task at hand, solve a nagging problem, or make a purchasing decision? How can we create an uncluttered path through the forest that takes them directly to our content, eliminating distractions and unnecessary forks in the road? A corporate taxonomy helps make searching simple and increases the chances for users to find the answers they need on their first try. Unfortunately, the effort to create such systems and the tools required to support them can be prohibitive. In this presentation, Dawn Stevens and Joe Gelb will discuss the importance of a corporate taxonomy, outline the process for defining and testing it, and demonstrate its crucial role within dynamic publishing platforms delivering focused content across all customer touchpoints. Presented by: Dawn Stevens, Comtech Services Inc. and Joe Gelb, Suite Solutions Dawn Stevens is the Vice President of Operations and partner at Comtech Services, Inc. Dawn specializes in information development, instructional design, and management consulting. With 25 years of experience, including 13 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training. Joe Gelb has over twenty years of experience helping enterprises implement, maintain and capitalize on structured content. At Zoomin, he has spearheaded the development of advanced technology solutions for content delivery. Prior to founding Zoomin and Suite Solutions, Joe was the CTO at Live Linx, a leading provider of software and system integration services for technical product information, where he designed and implemented solutions for aerospace, defense, manufacturing and hi-tech companies. Joe holds a degree in Mechanical Engineering from Stevens Institute of Technology.
  • April 5, 2018 Content can be created and managed in primarily two different ways – structured, following an XML-based information model or unstructured, without any specific information model. Over the last few years, we have seen a surge in companies (more so in a few particular industries) evaluating or migrating to structured content. • What is the current state of these companies and/or the industries? Did these companies migrate successfully? • Which specific information model did most of these companies choose? Why did they choose what they did? Adobe recently surveyed a diverse group of 2000+ content professionals across 30+ countries to better understand their preferences, usage, and practices around structured content. The results revealed interesting trends in the areas of adoption of structured authoring, structured content management, the journey towards chatbots, and collaboration use cases, to name a few. Join Adobe Tech Comm Evangelist, Stefan Gentz, as he shares the latest insights in structured content management based on the findings from Adobe’s 2017 – 2018 Tech Comm Survey. Presented by: Stefan Gentz, Adobe As the Global Evangelist for Technical Communication at Adobe, Stefan’s mission is to inspire enterprises and technical writers around the world and show how to create compelling technical communication content with the Adobe TCS tools. Stefan is also a certified Quality Management Professional (TÜV), ISO 9001 / EN 15038 auditor, ISO 31000 Risk Management expert and Six Sigma Champion. Stefan is a popular keynote speaker and moderator at conferences such as tekom, tcworld, Information Energy, Intelligent Content Conference, Congility, LocWorld, TCUK, STC, GALA, ELIA, TTT, Translation Forum Russia and many other. He is also a member of the Conference Advisory Board of the world’s biggest TechComm event, the tekom / tcworld Conferences, and an Ambassador for the Globalization and Localization Association. He is also an active social networker on Facebook, Twitter, and LinkedIn.
  • Recorded: March 28, 2018 As we look forward to the 2018 Content Management Strategies/DITA North America conference in April, we devote time to identify industry trends. We asked managers, information architects, writers, training developers, and more how they are addressing the challenges of meeting customer information needs. Dawn Stevens, President of Comtech Services and Mark Gross, President, DCL will walk us through the results of the 2018 Trends Survey, a study we have been conducting since 2012. With five years of data, we can trace the changes in how we think about developing and delivering content. Join DCL and Comtech Services as we review the results of the 2018 survey and compare it with past results. Learn how information developers are coping with new customer demands for innovative approaches to development and delivery. Learn what tools teams are using and how they respond to technical innovations. Presented by: Dawn Stevens, Comtech Services and Mark Gross, Data Conversion Laboratory Dawn Stevens is President of Comtech Services, a content-management and information-design firm based in Denver, Colorado. She is also Director of the Center for Information-Development Management, a membership organization focused on content-management and information-development best practices. With over 25 years of experience, including 15 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training. Mark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML.
  • Date: July 11, 2019 Content needs to be delivered across multiple channels – printed documents, website, mobile app, chat bots, customer support website, IoT devices, and beyond – but needs to be relevant to end users in context of their search. However, end users struggle to find the right content easily as authors are always short of time to create content best suited for all these needs. Content needs to be served up on demand almost like a service which works no matter the device, channel and context in which it is viewed. It all comes down to structure. Find out how you can make your content ‘future ready’ by following some intelligent techniques. Key takeaways:
    • How to make your content intelligent?
    • How to make your content channel agnostic?
    • How structured content can help achieve these objectives?
      Presented by: As Senior Solution Consultant at Adobe, Divraj Singh lead consulting for Adobe’s CCMS offering – XML Documentation for Adobe Experience Manager. Divraj has over 12 years of software development and technical management experience. He is seasoned expert in the field of content management with experience of working on various WCMS systems and enterprise solutions. He has worked on various software products spanning different technologies involving mobile-web, analytics, personalization, social applicable to several domains like finance, marketing, retail and healthcare.
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