Single-Sourcing Update Survey Analysis


February 2002

Single-Sourcing Update Survey Analysis

CIDMIconNewsletter Tina Hedlund, Senior Consultant, Comtech Services, Inc.

Although issues associated with content management have not changed drastically, there is an indication that despite the economy, usage is steadily increasing and moving more and more into the realm of XML content management, according to the January survey conducted by CIDM. In response, many departments are staffing to accommodate the change. Programmers, technical experts, and information architects are becoming more and more prevalent.

Due to current efforts to economize, respondents are looking to decrease print production and turning more to online forms of delivery.

CMS Usage Increasing

Although still the realm of early adopters in the technology adoption life cycle, those who use a CMS for reuse and content management are becoming more experienced and those entering the market are increasing. In February 2001, most users of CMSs had been doing so for less than a year (13 percent). Today, most users have been using a CMS for one to three years (10 percent), and they are closely followed by users who have been using a CMS for less than one year (9 percent).


Online Information

Information delivery in 2002 has shifted slightly in favor of online delivery methods compared to 2001. Particularly, there was a sharp increase in the number of departments delivering their information into HTML Help. In 2001, only 2 percent of survey respondents reported delivering into HTML Help, while this year, 47 percent of respondents report delivery into HTML Help.

The number of respondents delivering into paper also slightly decreased, from 91 percent in 2001 to 86 percent in 2002.

Staffing Changes

In response to the increasing numbers of respondents using content-management systems and delivery of information online, the number of programmers and technical experts on staff has also seen a sharp increase. In 2001, only 1 percent of respondents reported programmers and technical experts on their team, while 39 percent report them on the team in 2002.

The number of information architects is also increasing. None of the respondents in 2001 reported staffing information architects while 20 percent of respondents now staff information architects.


Interdepartmental Reuse

Interdepartmental cooperation and information reuse is also on the rise. The total number of respondents reusing information interdepartmentally has risen slightly, and the number of departments that technical publications cooperates with has increased (see the figure below).



The overall number of respondents authoring content in XML has risen as well (see the figure). In 2001, 85 percent of respondents reported not authoring in XML, while only 71 percent report not authoring in XML today.

The number of respondents who report using FrameMaker+SGML for XML authoring has almost doubled since 2001 to 11 percent.


Cost Savings

Many departments still do not use their content-management system to manage translated versions of their content, but those that do are seeing cost savings. The most significant cost savings are related to lower production costs and the ability to author once and reuse content. CIDMIconNewsletter