CIDM eNews

January 2016
A monthly e-newsletter from The Center for Information-Development Management (CIDM)
JoAnn T. Hackos, PhD, CIDM Director

If you would like to receive the CIDM eNews in plain-text format, visit and choose the plain-text format.

CIDM News and Events


measure_anything_icon The 2016 CIDM Online Conference will be held January 26-27. For more information click here.

CMS_2016_square The CMS/DITA NA 2016 Conference will be held April 4-6 in Reston, Virginia. For more information click here.

SantaFe Save the Date!

The Best Practices 2016 Conference will be held September 12-14 in Santa Fe, New Mexico.

Upcoming Workshops

Advanced Publishing for DITA
February 22-26, 2016
Milwaukee, WI

DITA Boot Camp
February 29-March 4, 2016
Renton, WA

Content Management Strategies
March 11, 2016
Ultimo, NSW Australia (North Sydney)

Minimalism: Creating Information People Really Need
March 14-15, 2016
Ultimo, NSW Australia (North Sydney)

Upcoming CIDM Webinars

Why Is DITA So Hard? Understanding the link and configuration management challenges inherent in technical documentation.
Presented by Eliot Kimber, Contrext, LLC
January 20, 2016

Reinventing Content Publishing
Presented by Ann Beebe, Microsoft Dynamics AX
February 17, 2016, 12pm EST

Implementing Content Strategy through Collaboration
Presented by Ron Hickman, Siemens PLM Software
February 25, 2016, 12pm EST

Click here for recorded webinars.

Other Webinars

Digitizing Your Legacy Data – More Than Just OCR
Presented by Naveh Greenberg, US Defense Development, DCL
February 23, 2016 1pm EST

10 Steps to Make Your Conversion/Migration a Success
Presented by Naveh Greenberg, US Defense Development, DCL
March 22, 2016 1pm EST


DitaExchange Announces Support for Adobe FrameMaker (2015 release)

The Non-Linear Reading Revolution is Now. Here’s How Publishers are Handling it

Vasont Systems Verifies oXygen XML Editor 17.1 Integration with the Vasont Component Content Management System

Simply XML December 2015 Newsletter

Click here for more announcements.

The Value of Customer-Focused Training

JoAnn Hackos, Comtech Services, Inc.

Does intensive internal training of employees lead to higher profits in knowledge-based industries where the main asset is skilled professionals?

That was the question posed by Joydeep Chatterjee, senior fellow at the Mack Institute for Innovation Management and professor at the University of Washington. Chatterjee found that the key to increasing the profitability of the companies was the type of training that was offered.

Read the article.

CIDM: 2015 Retrospective and 2016 Look Ahead

Dawn Stevens, Comtech Services, Inc.

Happy New Year! CIDM hopes that 2015 was all you hoped it would be and we wish you and your organizations a happy and successful 2016. We are thankful for your support and involvement with CIDM in 2015, whether as a recipient of this e-newsletter, conference attendee, or as a member organization, and we hope to retain your continued support throughout 2016. As the New Year starts and before 2015 becomes a distant memory, we pause to reflect on the CIDM events of 2015 and to announce continuing enhancements to our organization and member services.

Read the article.

But what if they … Overcoming common fears of user-generated content in the workplace

JD Dillon, Kaplan Higher and Professional Education

What percentage of your organization’s internal knowledge is documented? By “documented,” I mean the information can be …

  • Searched easily to support performance in the moment of need
  • Shared between employees without help from a specialist
  • Sourced to support communication and training initiatives

Read the article.

Is Content Marketing Just the Same Old Marketing?

Gerry McGovern, Customer Carewords
Reprinted with permission

Most marketing content doesn’t work because marketers don’t understand customers. 80-90 percent of marketing collateral plays no useful role in the selling process, according to Andy Markowitz from Lead Performance Marketing Lab at GE. Sales people spend 30 hours per month searching for and creating their own selling materials, according to the American Marketing Association.
Read the article.

CIDM E-news Wants To Hear From You
Working on an exciting project? Developed a new strategy? Creating content in new ways? Delivering content in new media? Let us know what interesting developments you’ve been working on. We would love to have a short article from you (1,000 words or so) for the e-newsletter. Our readers would love to know what is working and even what hasn’t. Send a note to CIDM Editor, Lisa Larson, at with your idea.

Welcome New CIDM Member—SCIEX

sciexSCIEX’s global leadership and world-class service and support in the capillary electrophoresis and liquid chromatography-mass spectrometry industry have made it a trusted partner to thousands of the scientists and lab analysts worldwide who are focused on basic research, drug discovery and development, food and environmental testing, forensics and clinical research.

Learn more about CIDM (Center for Information-Development Management) here.

bestpractices CIDM is calling for contributions to the bimonthly publication, Best Practices. Please contact our Editor, Lisa Larson, for more information.

CIDM is now on Facebook! Click here to join our group.

CIDM’s LinkedIn Group is growing exponentially! Join over 2,600 members today to take part in informative discussions about our industry.

bestpractices The Center for Information-Development Management unites the info dev community to share information on industry trends, best practices, and developments. Click here to follow CIDM on Twitter.