Information Management News
January 2011

A monthly e-newsletter from The Center for Information-Development Management (CIDM)
JoAnn T. Hackos, PhD, CIDM Director

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CIDM News and Events

For a complete Calendar of Events, click on these links:




Other Events


The CMS/DITA North America Conference 2011 will be held April 4-6 in Baltimore, Maryland. For more information click here.

The Best Practices Conference 2011 will be held September 12-14 in San Antonio, Texas.

Upcoming Workshops

Minimalism: Creating Information People Really Need
January 25-26, 2011
El Segundo, CA

Minimalism is the first step to creating user friendly content that is fully structured. It is designed for anyone faced with manuals that users complain are too big and too detailed—or that aren’t used at all.

Minimalism: Creating Information People Really Need
March 8-9, 2011
Natick, MA

Minimalism is the first step to creating user friendly content that is fully structured. It is designed for anyone faced with manuals that users complain are too big and too detailed—or that aren’t used at all.

Advanced DITA Training including DITA 1.2
March 22-23, 2011
Norwood, MA

The Advanced DITA workshop will provide attendees with a hands-on walk-through of the essential DITA fundamentals, programming skills, and DITA Open Toolkit configurations required to assemble, style, and publish DITA XML source.

Upcoming Webinars

Next Generation Customer Experience with DITA and Intelligent Content

Howard Schwartz & Chip Gettinger, SDL Structured Content Technologies
January 25, 2011, 1pm Eastern

Click here for recorded webinars.


NLDITA 2011 Call For Speakers is now Open!

The WritersUA Conference for Software User Assistance

Technical Communication Summit 2011

Freescale Semiconductor is seeking to fill a Technical Writer position

Endeca is seeking a skilled, senior technical writer to join their dynamic documentation team

Sybase, a SAP Company, is seeking results-oriented senior writers for their Technical Publications department

Sybase, a SAP Company, is seeking a results-oriented Manager for the Technical Publications department at global headquarters in Dublin, CA.

Click here for more announcements.

Content Management Strategies/DITA North America Conference 2011

Valentine’s Day Special

Register by February 14th and save $200on your registration! Go to our registration page to sign up today.

The New Year: Information Development in 2011
JoAnn Hackos, Comtech Services, Inc.

The Dec 6, 2010 issue of Information Week featured an article about iPad in the enterprise. In the article, David F. Carr recounts the experience of many organizations using iPads for a full range of mobile applications.

Read the article.

Search Engine Optimization: When it comes down to it, it’s all about words
Andrew Bredenkamp, acrolinx
Reprinted from Andrew Bredenkamp’s blog

I had a great time at Gilbane the week before last, where I moderated a really nice session on Content Strategy (basically how to get going with one) with Margot Bloomstein and Colleen Jones. I always find the conversations around the conference at least as interesting as the conference itself, and this time was no exception: highlights for me were the discussions with Robert Rose, who rejoices under the disruptive title “Chief Troublemaker”, and Nate and Russ from Jungle Torch, a cool SEO BI technology.

Read the article.

Metrics Mania—Static Media
Dawn Stevens, Comtech Services, Inc.

They say a picture is worth a thousand words, but is that true from a metrics perspective as well? If a page of text (roughly 350 words) takes 2.3 hours to create, does that mean a picture can take between 6 and 7 hours to create and still be cost effective? How do you measure the value of a graphic? Of course, the answer to these questions varies. Does the graphic stand alone, or will it require more words just to explain it? Does the graphic serve any purpose or is it gratuitous simply providing a visual break to dense text? Effective graphics require just as much planning, preparation, and process as the text they support, if not more. As a result, their development needs to be tracked separately and metrics analyzed to fully understand the impact on project schedule and budget.

Read the article.

You Think You Need an XML CMS, Now What?
Sherry McMenemy, Sandvine

Only recently has the XML-based, DITA-compliant Content Management System (CMS) become the tool of choice for managing and publishing technical content. There are a myriad of vendors in this space, and sorting through them can be overwhelming.

Read the article.

Welcome new CIDM member!

Founded in 1982, TechProse works with clients whose competitive advantage depends on effective deployment of the latest technology. TechProse has delivered on-time, in-budget training, documentation, and applications for high-tech, government, retail, financial, utilities, and biotech clients. From business process analysis to blended learning, they guarantee their work and ensure client satisfaction.

Learn more about CIDM (Center for Information-Development Management)here.

Introduction to DITA: A Guide to the Darwin Information Typing Architecture—Arbortext Edition
The Arbortext Edition picks up where the original edition of Introduction to DITA leaves off. As DITA becomes further entrenched as an ever more popular XML solution to topic-based authoring, a number of XML editors are available to assist content creators. This user guide is designed to provide its readers with a task-oriented approach to learning the Darwin Information Typing Architecture (DITA).Buy this book today!

bestpractices CIDM is calling for contributions to the bimonthly publication, Best Practices. Please contact our Editor, Lisa Larson, for more information.

CIDpM is LinkedIn!

CIDM is now on Facebook! Click here to join our group.