Webinar

  • Recorded: August 25, 2022
      DCL logo: cube on the left and words DCL Data Conversion Laboratory Digital Transformation is often defined as the process of using digital technologies to create or optimize business processes to improve company and customer experience and meet changing customer demand and market requirements. Digital transformation may involve spending thousands, hundreds of thousands, or even millions of dollars purchasing new tools and technologies. No matter how many new tools and systems and how much money you put toward transforming your organization, a large piece of the digital transformation puzzle comprises a content transformation. CIDM, DCL, and RWS wanted to understand what steps people are taking toward “digital transformation” and where content structure and information architecture fit into the plan. The three organizations launched a three-month long “Digital Transformation Survey” to understand how various industries address the adoption of processes, technology, tools, and information architecture. The results have been collected, analyzed, and discussed. Now it’s time to share the results and our observations with you. No matter what industry you work in, digital transformation is happening on many levels, and understanding how your peers are applying resources, budget, and strategies can contribute to your success. Presented by: Dawn Stevens, President, Comtech Services and Director of CIDM has 28 years of practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. Dawn is the perfect advisor to identify and remove the challenges you face in producing usable, technical information and training content. With both engineering and technical communication degrees, Dawn combines her solid technical foundation with strong writing and design skills to lead our team of consultants and specialists in providing the expertise you need. headshot of smiling man with dark hairMark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML. Chip Gettinger is the VP of Global Solutions Consulting at RWS, he manages a team that works with customers in maximizing global content with RWS. He has experience working with customers to develop global content strategies, business ROI adoption drivers, change management, and technology adoption for component content management systems. He speaks and blogs about customer successes working closely with industry standards, partners, and customers in technology solutions and deployments.
  • Recorded on: March 27, 2024 

    DITA is a fantastic tool for authoring efficiency and content management. It might as well be the keystone for outstanding content experiences, like content personalization and multi-channel delivery. But caution! What was thought for content creation is not always the right fit for modern content publishing.

    Drawing from his experience as a content expert and senior consultant at Fluid Topics, Gaspard Bébié-Valérian will address in this webinar the specifics for content delivery of two key elements, metadata and granularity, and how to enrich and optimize them to build exceptional experiences with your DITA content.

    Don’t miss the opportunity to delve into practical use cases encountered during real-life implementations and gain insights to enrich your own content strategy."

    Presented by Gaspard Bébié-Valérian
    At the crossroads of engineering and social sciences, Gaspard enjoys exploring the breadth of technologies involved in technical documentation, including structured documentation, CCMS, and DITA-OT. Gaspard works as content expert and senior consultant at Fluid Topics, helping clients get the most out of their Content Delivery Platform. 
         
  • September 16, 2020 Tools and techniques used in software development can also be applied for documentation management:
    • Storage and issue management using GitHub
    • Automated quality checks and continuous publishing using Netlify
    • Editing and collaboration support
    • Release strategies
    We will analyze a working Docs as Code setup that will be freely available on GitHub afterward so attendees will be able to fork it, work with it, gain a deeper understanding and apply these concepts into their own documentation projects. Although any text-based document format works, we will use a mixed DITA and Markdown project in the demo setup. Presented by: Alex Jitianu has been working for more than 10 years as a software architect for Syncro Soft Ltd., the producer of the popular Oxygen XML Editor. During this period, his main focus has been in the development of technical documentation tools and DITA specific support.
  • October 21, 2020 Thinking of automating your entire conversion process to DITA? Wanting to handle conversion work manually, in-house? Before you proceed, think about how the conversion could help you derive the benefits of DITA that you expect. A simplistic approach may allow you to publish something that looks just like what you have now. But a really good quality conversion will help you to leverage content reuse, personalization and multi-channel publishing, as well as making it easier to maintain and update your content. For example, will your conversion generate keys and keyrefs for variables? How about a relationship table, to prevent broken links? Will menu cascades be correctly marked up, for localization purposes? Presented by: Helen joined Stilo as a technical editor. She now works closely with Stilo Migrate customers, helping them to analyze their legacy content and configure appropriate mapping rules. She also provides Migrate customer training and support. Helen has helped Migrate customers to convert tens of thousands of pages of content to DITA and custom XML. Helen holds a Bachelor of Arts in English from St. Francis Xavier University in Antigonish, Nova Scotia, and has pursued graduate studies at Queen’s University in Kingston, Ontario.
  • July 21, 2021 With this webinar, we are pleased to announce the release of the first-ever e-learning course to train technical writers and subject matter experts on the use of Simplified Technical English (STE), the global standard for writing clear and concise content. Most of the world’s leading companies have accelerated their digital transformation efforts during the pandemic—efforts that are not slowing down. Content plays a key role in digitalization, as it has an important impact on the customer experience, where good quality content will help grow and create new business and service models and ensure safe product use. Because of this key role, it is important that global writing teams learn how to write content that is accurate, clear, aligned, and easy to find by their customers. Through STE companies can maximize the value of their enterprise content, whether this is for technical documentation, marketing, or support. Technical writers will be able to further improve their skills and show industry credibility through an e-learning course, which one could do at any time and from any location. During this webinar, participants will learn more about STE, the values it brings, and how this e-learning course will help you create the best possible content. Presented by: Berry Braster has been in the technical documentation field for over 18 years and has helped implement content strategies, including the use of DITA and HyperSTE controlled language software. As Technology Director, Berry is involved with connecting technical documentation to IoT, and how to leverage on technologies like Augmented and Virtual Reality.
  • March 24, 2021 Every organization has different content management needs. The needs can be pretty broad or hyper-focused. Everybody has different expectations around the user interface, but the underlying requirements are always based on rich capabilities around legacy content ingestion, authoring, metadata management, storage, delivery, and more. Developing a content strategy is crucial to the success of your CCMS project. Core components help focus your questions, create detailed use cases, and identify candidate departments and content to help assess a CCMS. When you start a CCMS assessment, you should have a comprehensive set of parameters to guide you. It is very important to make the proper discovery and choose the solution which is the right fit. Otherwise, energy is expended to force-fit a solution which usually leads to frustration and wasted resources. Join Divraj Singh, Sr. Solutions Consultant at Adobe, in a conversation with Bernard Aschwanden, CEO at Publishing Smarter, whose organization has done multiple CCMS migrations, to understand the following parameters which will make a CCMS evaluation process easy. They will be leveraging Adobe’s CCMS solution –XML Documentation for Adobe Experience Manager, to showcase some of these workflows.
    • What difference does authoring standard make (unstructured, XML, DITA, HTML etc.)?
    • How advanced are the content management capabilities (web vs offline, metadata support, advanced search)?
    • How does the solution provision for storage (versioning, DAM capabilities etc.)?
    • What OOTB workflows does the solution support (review, translation, task management, content ingestion, etc.)?
    • What reporting capabilities does it have?
    • What publishing capabilities does it provide(DITA OT, integrated tools, third-party plug-ins)?
    • How extensible is the solution (APIs, DITA specializations, integration with external systems)?
    Presented by: Divraj Singh is a Senior Solution Consultant at Adobe, headquartered in San Jose, CA, USA. As a Senior Solution Consultant at Adobe, Divraj Singh leads consulting for Adobe’s CCMS offering – XML Documentation for Adobe Experience Manager. Divraj has over 12 years of software development and technical management experience. He is a seasoned expert in the field of content management with experience working on various WCMS systems and enterprise solutions. He has worked on various software products spanning different technologies involving mobile-web, analytics, personalization, social applicable to several domains like finance, marketing, retail, and healthcare. Divraj on LinkedIn: https://www.linkedin.com/in/divrajsingh/ Website
    Bernard Aschwanden is the Founder of Publishing Smarter. Bernard Aschwanden and his company Publishing Smarter help clients reduce costs and improve the quality of content. A past President of the Society for Technical Communications, he trains, writes, and presents on communications, publishing, and single-source reuse. Publishing Smarter helps companies automate content processes to publish better, faster, and smarter and provide a maximum return on investments. Bernard on LinkedIn: https://www.linkedin.com/in/bernardaschwanden/ Bernard on Twitter: https://twitter.com/aschwanden4stc https://twitter.com/publishsmarter Website
  • August 26, 2021 With the plethora of content available to users today, it’s often a wonder that they are able to find any relevant information to their queries. In fact, it’s the most common complaint Comtech hears when conducting user studies for our clients: “I can’t find what I’m looking for in a reasonable amount of time.” What can we as technical writers do to address that complaint? We hear a lot about taxonomies and metadata and their potential influence in making our content more findable. However, Google uses over 200 ranking factors in its search algorithm that go well beyond this basic categorization. Surprisingly, a significant number of these ranking factors fall clearly within the realm of a technical writer’s responsibilities. In this rapid fire webinar, Dawn presents dozens of proven and speculative factors that you as a technical writer can address to optimize your content for findability. Presented by: Dawn Stevens is the President, and owner of Comtech Services and the Director of the Center for Information-Development Management. With over 32 years of experience, including 20 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training.
  • April 30, 2019 Consumers have more avenues than ever before to find the content they need. Are you trying to decipher how content trends are impacting your business? Do you need to respond to a rapidly changing digital marketplace? Join us to discover how changing content development and delivery requirements are affecting your business today. Learn how others in the information-development community are planning to respond to new customer demands for innovative approaches to development and delivery. In its seventh year of collecting data, the Center for Information-Development Management (CIDM) and Data Conversion Laboratory (DCL) asked managers, information architects, writers, training developers, and more how they are addressing the challenges of meeting customer information needs. During the webinar we walk through the results of the 2019 Trends Survey, a study we have been conducting since 2012. We trace the changes in how we think about developing and delivering content. Presented by:  Dawn Stevens, President, Comtech Services and Director of CIDM has 28 years of practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. Dawn is the perfect advisor to identify and remove the challenges you face in producing usable, technical information and training content. With both engineering and technical communication degrees, Dawn combines her solid technical foundation with strong writing and design skills to lead our team of consultants and specialists in providing the expertise you need. Mark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML.
  • May 12, 2020 In its eighth year of collecting data, the Center for Information-Development Management (CIDM) and Data Conversion Laboratory (DCL) asked managers, information architects, writers, training developers, and more how they are addressing the challenges of meeting customer information needs. During the webinar we walk through the results of the 2020 Trends Survey, a study we have been conducting since 2012. We trace the changes in how we think about developing and delivering content. Learn how others in the information-development community are planning to respond to new customer demands for innovative approaches to development and delivery. Presented by: Dawn Stevens, President, Comtech Services and Director of CIDM has 28 years of practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. Dawn is the perfect advisor to identify and remove the challenges you face in producing usable, technical information and training content. With both engineering and technical communication degrees, Dawn combines her solid technical foundation with strong writing and design skills to lead our team of consultants and specialists in providing the expertise you need. Mark Gross, President, Data Conversion Laboratory, is a recognized authority on XML implementation and document conversion. Mark also serves as Project Executive, with overall responsibility for resource management and planning. Prior to joining DCL in 1981, Mark was with the consulting practice of Arthur Young & Co. Mark has a BS in Engineering from Columbia University and an MBA from New York University. He has also taught at the New York University Graduate School of Business, the New School, and Pace University. He is a frequent speaker on the topic of automated conversions to XML and SGML.
  • Recorded on May 9, 2024

    For years, the focus of our content strategy has been on crafting messaging for human audiences, leveraging personas, controlled vocabulary, and tone. However, with the rise of Artificial Intelligence (AI) as a new audience, our approach must evolve. How does this shift impact our writing, and how can we create content that resonates with humans while effectively training AI systems? Can the same content achieve both goals and does it hinge on our AI usage intentions? Join Leigh White in this thought-provoking webinar as she delves into the necessary considerations for how we must rethink our approach if we want to use our content to teach the machines to teach us.

      Presented by: Leigh White, MadCap Software
    Leigh White has by now worn almost all the DITA hats: authoring, information architecture, stylesheet development, and conversion. At MadCap Software, formerly IXIASOFT, she’s done everything from implementations to training to feature design to product ownership. Leigh’s also a conference veteran, having spoken on XML, DITA, content management systems, content conversion, and even Frank Lloyd Wright over the years. She is the author of “DITA For Print: A DITA Open Toolkit Workbook” and a contributor to “The Language of Content Strategy.” In her spare time, she hikes, conlangs, plans the perfect murder mystery plot, and makes things from wood.
                                 
  • Recorded on April 25, 2024
    acrolinx logo
    Join us for an insightful webinar as we explore the trends of generative AI and emerging technologies in technical communication. In this session, we'll review the current state of AI generated content and the future of complex content. Key points we’ll cover:
    • The multiple use cases for generative AI, including content creation, management, and optimization.
    • How to eliminate the risk of off-brand, non-compliant content that ensures brand integrity.
    • How to streamline workflows and increase efficiency throughout the content supply chain.
    Don't miss this opportunity to stay ahead of the curve and take advantage of Generative AI and emerging technologies to propel your technical communication efforts into the future. Register now to secure your spot!   Presented by: Paul Bongers, Acrolinx Headshot of smiling man with short hair and beard
    Paul shapes the Acrolinx product strategy. He's worn many hats in SaaS businesses, but at heart he's a strategist and a technologist. Paul brings a wealth of experience and creativity to Acrolinx. His work with partner ecosystem development, SaaS strategy development along with a deep passion for user-centric technology set the tone of innovation at Acrolinx.
    https://www.linkedin.com/in/pbongers/                              
  • Recorded on September 13, 2023 

       
    Beyond the hype, what can GenAI truly do for you today? In this webinar, we will unveil six practical use cases showcasing the remarkable impact of AI in revolutionizing the world of Tech Doc.
    Join Fabrice Lacroix, CEO of Fluid Topics, in an insightful talk supported by two decades of research and development in LLM and AI. Gain valuable knowledge on how to enhance the tech doc workflow, from content creation to validation, translation, publishing, searching, and reading.
     

    Presented by Fabrice Lacroix

    Fabrice Lacroix is a serial entrepreneur and a technology pioneer. He has been working for 25 years on the development of innovative solutions around search technology, content enrichment and AI. He is the founder of Fluid Topics, the leading Content Delivery Platform that reinvents how users search, read and interact with technical documentation.
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