March 17, 2021 Xeditor is a professional online XML editor based on state-of-the-art web standards. With Xeditor, structured, semantically correct content in XML format can be created intuitively, efficiently and without technical knowledge. By enabling authors to work together on structured content from any location at any time, Xeditor helps companies put efficient workflows in place. This way, companies are able to take advantage of all the benefits of standardized content - such as automated further processing - without the need for costly training for authors. Presented by: Matthias Kraus is the founder and managing director of Xpublisher GmbH. Since 2001, he has been advising numerous leading international companies and organizations from the aerospace, technology, education, publishing, public administration and many other industries in the field of multi-channel publishing and accompanying them on their way to digitization.
October 6, 2021 Our content shapes experiences and drives behavior. The question then becomes, is your content causing positive or negative experiences and behaviors? In this presentation, we’ll take a critical look at content operations (Content Ops), the processes behind your knowledge, and how they make or break customer experiences. You’ll learn:
- Tactics to turn your haphazard workflow into a repeatable process
- Overlooked signs that your content hinders customer experience
- How to ensure your content capability can scale with your company’s growth
January 12, 2022 Moving to structured authoring and implementing a CMS are critical projects that will generate long-term efficiency gains and significant savings. But before you get there, there are great hurdles to overcome. First and foremost, there's winning budget approval from your execs, who will have a singular focus on risk and ROI. Second, you need to maintain a high level of commitment and buy-in from those executives over the years that re-engineering of content production can last. Too many content restructuring projects fail or don’t even start because they cannot demonstrate a quick and tangible return on investment - and this is where Dynamic Content Delivery changes the game. Dynamic Content Delivery provides outstanding content experiences to your users and creates immediate value for your company without requiring a big bang in your writing process. It earns you internal support, money, and time you can leverage to optimize your content restructuring process. In this webinar, you will learn:
- How Dynamic Content Delivery generates value from your existing content, no matter the writing tools and methods you are using now
- How to achieve quick wins and build a fast ROI to gain support from your Execs for your content project
- How to optimize your project to move to structured authoring and make it a success
January 9, 2019 New privacy regulations (EU’s GDPR, US’s Privacy Shield, and others) are introducing a regime of strict consumer protections. Companies will have to comply with: requiring opt-in to data gathering, rather than opt-out; enhanced protection measures; data protection officers; transparency about data breaches; and many others. We will review the constraints imposed by these regulations, what they mean in terms of content delivery platforms, and how enterprises can meet them and compete successfully in lucrative growing markets. Presented by: Fabrice Lacroix is a known Web pioneer and the founder of Antidot, the company that puts enterprise content to work. As an entrepreneur, he has been working for 25 years on the development of the Internet and of the Web through several major companies.
April 11, 2019 Salesforce is ubiquitous. It is being used to drive self-service portals, support internal staff, increase sales, and much more. However, Salesforce can now be made more powerful and give you even greater competitive advantage. Whether you are using Sales Cloud, Service Cloud, Marketing Cloud, or Community Cloud, you are sharing your information. Bluestream will show how you can help your customers to easily find great support information through community searches, right beside your community forums, blog posts, and Salesforce KB articles. Dynamically update content through Bluestream’s end-to-end solution. Use XDocs’ sophisticated tags to customize information based on user profiles, permissions, and languages, and deliver customer- and configuration-specific documents, policies, or procedures. Presenter: Rik Page is Sales and Marketing Director at Bluestream Software and has been working with both component content and document management solutions since 2001. During this time he has worked with custom DTDs and Schemas, S1000D, iSpec2200 and DITA. His experience covers a wide range of industries including education, banking and finance, manufacturing and healthcare. A keen advocate of technology and innovation Rik has taken part in multiple consultancy projects and helped formulate solutions all over the world.
November 18, 2020 Learn how HubSpot Academy, the world’s leader in providing inbound sales, marketing and customer service education, adopted DITA to help solve their content creation, conversion and output needs. HubSpot’s use case is exciting and unique as it pushes the boundaries of what we typically associate with DITA. Rather than producing typical technical documentation, HubSpot is using DITA to produce:
- Complete lessons, courses, and certifications
- Learning assessments
- Powerpoint outputs
- And localizing that content in five languages
April 21, 2021 The Plain Writing Act of 2010 requires federal agencies to follow plain language guidelines for government documentation. In addition, Section 508 standards require all information and communications technology to be accessible to disabled users. Besides meeting these requirements, are there other advantages for technical writers who use plain language? Yes, there are! Brenda Inman and Deb Bissantz will explore examples of overly verbose information that can be written using plain language to convey the information more clearly. While exploring these examples, Brenda and Deb will also share benefits, guidelines, and tips for using plain language. What can the audience expect to learn? Attendees will learn to recognize opportunities for using plain language, such as when to use a $0.50 word instead of a $5.00 word. Attendees will also learn tips for writing clear, concise information using plain language. Presented by: Deb Bissantz is a Content Services manager for GlobalLink CCMS. Deb’s mission is to partner with organizations to make the most of their DITA and component content management solutions. Before joining GlobalLink CCMS, Deb worked with and authored DITA content for many years. As a writer and tools administrator, she helped several organizations migrate technical documentation to DITA and to a CCMS. Deb is a voting member of the DITA Technical Committee. Brenda Inman is the Director of Technical Publications for Robotics and Digital Solutions at Ethicon, part of the Johnson & Johnson family of companies. Brenda has worked in the medical device her entire career mostly within technical publications and localization and also has experience in clinical research and regulatory affairs. Brenda’s experience within technical publications and localization includes writing user manual content, implementation of content management systems, and setting up best practices for writing and localization.
December 1, 2021 Developing robust content models can never be a once-and-done endeavor where IAs are required to incorporate all aspects into the design prior to authoring. Instead, an iterative approach is needed to allow for incremental improvements not just during setup but long into production. Join Precision Content’s President and Chief Information Architect, Rob Hanna, to explore methods the company uses to refine models and update the content corpus through scheduled refactoring activities. Presented by: Rob Hanna is an award-winning technical writer and content strategist and an industry leading expert in structured XML authoring, DITA, and content management. In 2014, Rob was awarded the rank of Fellow of the Society for Technical Communication (STC) and earned the Enterprise Content Management Specialist (ECMs) designation from AIIM. In 2017, he was named one of the top 25 global leaders in content experience strategy by Mind Touch. He founded Precision Content in 2013 after nearly 20 years in the industry as a technical writer, information architect, knowledge management specialist, and taxonomy expert. In 2018, Precision Content joined Google, Adobe, and Acrolinx on the list of "Top 100 Companies that Matter Most in Digital Content Industry" by EContent Magazine. See http://www.linkedin.com/in/singlesourceror for more information.
Recorded: April 13, 2022Presented by Michael Klemme and Klaus Fleischmann
Terminology is at the core of great content. When used consistently, it helps you communicate precisely and efficiently, which is an approach to your brand communication. It also makes your content accurate.
But it’s important to have a sound process in place to manage your terminology. Join us and learn how to:
Make sure all stakeholders have input into your terminology set
Set a process for consent and approval of your terms
Make sure you have a consistent and failsafe process to
Have all your terms for checking in Acrolinx, as the content quality solution of choice
Make sure all terminology action is concentrated in quickTerm, as the leading terminology system
Michael Klemme is a Senior Solutions Architect at Acrolinx. He advises new and existing customers on how they can efficiently integrate Acrolinx into their processes and helps partners to develop integrations.Klaus Fleischmann studied translation and IT in Vienna, holds an MA in Conference Interpreting from Monterey, California, and a MAS in Technical Communication from Krems, Austria. In 1996, he founded Austria-based Kaleidoscope, a company implementing content, translation, and terminology management processes for internationally active companies. Kaleidoscope develops online collaboration software for enterprise-level terminology workflow, translator query management, in-country review etc., making the translation quality process comprehensible and strategically manageable. In 2007, he became CEO of Austria´s leading LSP, Eurocom Translation Services GmbH. Always active in the industry, Klaus got voted into the Gala Board of Directors in 2015 and 2017.
March 24, 2021 Every organization has different content management needs. The needs can be pretty broad or hyper-focused. Everybody has different expectations around the user interface, but the underlying requirements are always based on rich capabilities around legacy content ingestion, authoring, metadata management, storage, delivery, and more. Developing a content strategy is crucial to the success of your CCMS project. Core components help focus your questions, create detailed use cases, and identify candidate departments and content to help assess a CCMS. When you start a CCMS assessment, you should have a comprehensive set of parameters to guide you. It is very important to make the proper discovery and choose the solution which is the right fit. Otherwise, energy is expended to force-fit a solution which usually leads to frustration and wasted resources. Join Divraj Singh, Sr. Solutions Consultant at Adobe, in a conversation with Bernard Aschwanden, CEO at Publishing Smarter, whose organization has done multiple CCMS migrations, to understand the following parameters which will make a CCMS evaluation process easy. They will be leveraging Adobe’s CCMS solution –XML Documentation for Adobe Experience Manager, to showcase some of these workflows.
- What difference does authoring standard make (unstructured, XML, DITA, HTML etc.)?
- How advanced are the content management capabilities (web vs offline, metadata support, advanced search)?
- How does the solution provision for storage (versioning, DAM capabilities etc.)?
- What OOTB workflows does the solution support (review, translation, task management, content ingestion, etc.)?
- What reporting capabilities does it have?
- What publishing capabilities does it provide(DITA OT, integrated tools, third-party plug-ins)?
- How extensible is the solution (APIs, DITA specializations, integration with external systems)?
Bernard Aschwanden is the Founder of Publishing Smarter. Bernard Aschwanden and his company Publishing Smarter help clients reduce costs and improve the quality of content. A past President of the Society for Technical Communications, he trains, writes, and presents on communications, publishing, and single-source reuse. Publishing Smarter helps companies automate content processes to publish better, faster, and smarter and provide a maximum return on investments. Bernard on LinkedIn: https://www.linkedin.com/in/bernardaschwanden/ Bernard on Twitter: https://twitter.com/aschwanden4stc https://twitter.com/publishsmarter Website
July 15, 2020 The Fourth Industrial Revolution, sometimes described as the perfect storm of new technologies combined with the asteroid of digital information, has forced companies to adopt new organizational structures to create and distribute content. This presentation will define the new exponential organizations, companies that grow often at 10 times faster than comparable companies, and are guided by a massive transformational purpose to deliver Information Enablement through innovations such as “Content as A Service” – CAAS. Presented by: Michael Rosinski has lead a successful career as a technology executive in the enterprise software industry. Presently, Michael is President of Astoria Software which is the premier CCMS – Component Content Management System in the Technical Product Documentation Vertical. At Astoria, he was first to market to launch the Enterprise SaaS Model and Mobility Platforms. Michael merged the Goldman Sachs venture to TransPerfect, the largest private translation company in the world. Prior to Astoria, Michael was a founding member of American Software’s management team, grew revenues to $ 100M+ and made it to the Forbes Best 200 Small Companies in America list. At American, Michael completed one of the first IPO’s in the ERP market, and later contributed to the successful spin off IPO of Logility in the Supply Chain Management Space. Michael leveraged his international experience as President of Augeo Software, a French/Dutch company in the PSA Professional Automation Space where Computerworld designated them as one of “The Top 100 Companies to Watch” Michael also held Management positions at Johnson & Johnson and Nestle.. Michael holds a Bachelors Degree in Management and Organizational Behavior at Rider University, and has completed MBA study at Fairleigh Dickinson University.
October 12, 2021 For high tech companies, how to initiate requirements for a CCMS technical product documentation project; develop ROI justification metrics for Executive Management, and conduct a successful implementation.
- What were the main drivers for you and the company to embark on a CCMS Project?
- What were the deficiencies of the current CCMS that you were using?
- How did you obtain C Level Management approval to embrace the initiative and what were the ROI and performance metrics used to evaluate the success of the project?
- What was the most challenging issue that you encountered during the implementation process and how did you resolve it?
Recorded: February 23, 2022 Structured content provides numerous benefits for organizations with authoring, managing, and delivering information. Perhaps your organization has realized these benefits—but what’s next? A formal content classification system, or a taxonomy, provides a framework that supports search, filtering, classification, consistent terminology, and more. The combination of taxonomy and structured content opens up compelling possibilities for digital delivery. Add continuous updates and advancements in business data, and you can transform the customer experience—but you may feel a little exposed out on the leading edge of technology. Sarah and Chip will present and discuss emerging trends, techniques, and technology for your digital information initiatives. During the webinar you’ll learn:
- How do you select and manage a good taxonomy?
- Classifying content – human, machine, or a combination?
- Coordinating taxonomy terms across various teams and languages
- Taking advantage of Semantic AI
- Business drivers examining tagging quality vs. quantity
- Best practices and actions for you
April 6, 2022 Content reuse is one of the many advantages of moving to DITA and a structured standard. It helps us reduce the amount of overall content we have, improve consistency, and decrease redundancy. However, it is difficult to visualize this value before the conversion takes place. Estimates can be off, and it is hardly ever clear how much content we can actually reuse from our documentation. Typos and partial matches only complicate our futile estimates. Narrowing the scope of this approximation by investigating similar matches in our source content before conversion can provide valuable insight to the potential benefits of moving to a structured standard. Join TJ Dhaliwal in this session as he uses Stilo’s Analyzer and Migrate to investigate source content for similar and exact matches. Then, further use that information to plan for conrefs, keyrefs, and topicrefs before any transformation takes place. Conclude by deduplicating exact topic matches and realizing some of the potential that was uncovered in the beginning. Presented by: TJ Dhaliwal is a Technical Sales Product Specialist at Stilo, helping customers uncover solutions to their content conversion needs. With a strong technical background in engineering combined with a passion for public speaking, he’s been able to successfully bridge the gaps between project stakeholders. As a problem solver, TJ has helped several enterprise-level companies convert tens of thousands of pages of their content to DITA. He’s recently taken lead on and helped bring to market Stilo’s newest product, Analyzer.
April 8, 2020 Technical Communication is in constant change: Requirements and expectations from both authors and consumers of technical content have changed dramatically over the last decade. The rise in digital experience innovation creates new customer expectations and demands. And enterprises around the world are exploring new ways to create new Content Interaction Experiences for their customers. In this presentation, Stefan Gentz will give insights from the Adobe Technical Communication Worldwide Survey 2019/2020. TechComm professionals from 60 countries participated in the survey. He will discuss the driving factors for enterprises around the world when it comes to technical communication. Why do companies choose to work with structured content, and why do they go for a CCMS? How do they deliver their content today – and how will they provide content tomorrow? KEY TAKEAWAYS
- Understand the key factors that are driving companies to move to structured content
- Understand which technologies companies use to author and deliver content today
- Know which are the “hottest” content delivery channels in the future to provide technical content to customers
March 31, 2021 How do you ensure that your content is consistent and follows your brand’s guidelines? How do you begin a project that’s consistent across your technical communications? Is it an achievable goal? What results should I expect? In this webinar, learn how the combination of easyDITA's CCMS and HyperSTE allows you to check your content against your specific style guide, as well as industry standard grammar and terminology rules. The result is not only scalable and single-sourced content, but clear and concise content across the board. Content that's more cost effective, brand aligned, and ready to attract new customers. Attendees will learn:
- The value of combining an XML CCMS with a Grammarly-like content checker
- A live demo of easyDITA with HyperSTE that shows how the tools work together to help content creators
- A general project plan to help you get started in achieving great results
- An example of a customer implementation and their results
September 29, 2021 Not all Analytics are created equal. Nor are they fit for the same purpose. Google Analytics and other web analytics tools are incredibly helpful for marketing content. But when it comes to product documentation, they are outranged by dedicated Content Analytics. Next-gen Content Analytics is designed for technical content and understand the complexity and structure of your documentation down to the topic level. Far beyond the web analytics capabilities, they generate the type of insights that benefit not only the tech content professionals but the entire organization. In this webinar, you will learn how the documentation team can capture meaningful content metrics and drive change and improvement to the content, the product, and ultimately to customer service and user satisfaction leveraging dedicated Content Analytics. Presented by: Fabrice Lacroix is a serial entrepreneur and a technology pioneer. He has been working for 25 years on the development of innovative solutions around search technology, content enrichment and AI. He is the founder of Fluid Topics, the leading Content Delivery Platform that reinvents how users search, read and interact with technical documentation.
November 11, 2021 Content authors need to consider many factors while converting their existing content to structured content, including analyzing the content at its source. This exercise is interesting yet challenging, vexing, but rewarding. But what are those factors you need to think about for this conversion? For starters, you need to consider:
- Character styles and how they are assigned (Use the style named Emphasis? Press Ctrl+I? Use a toolbar icon? Is there a difference?)
- Paragraph styles and how they are assigned (Did you skip bullet 1 and go right to bullet 2 because it looks better and, if you did, what does it mean?)
- Images and how to import them (Did you copy/paste or use the import setting? If so, how did you import it? As a link to the source?)
- Links between files or the web (Did it just get typed in, or was this inserted using a linking tool? How will it convert?)
- Page layout, tables, design, variables, equations, and so on
March 6, 2019 In a world where Google sets the gold standard for providing relevant search results, how can technical documentation teams create findability that is always spot-on for every single reader? Relevance of search is determined by a combination of content metadata, contextual knowledge about the user, and the search query itself. The challenge therefore resides in collecting and analyzing these elements, and applying them systematically to every search query to create truly personalized search results. Presented by: Fabrice Lacroix is a known Web pioneer and the founder of Antidot, the company that puts enterprise content to work. As an entrepreneur, he has been working for 25 years on the development of the Internet and of the Web through several major companies.
February 12, 2020 Products are sold into markets that cross both country and language boundaries, so product documentation must be localized. Localizing documentation is made easier with DITA, a capable Component Content Management System (CCMS), and a Translation Management System (TMS). Even with these systems in place, you must always consider best practices and pitfalls. Jim will begin with an overview of the localization process, of how content flows across systems and organizations. In this context, we will discuss techniques and also wins and pitfalls in automating and streamlining the localization process. In this session, attendees will learn:
- About the localization process-what are the various roles and how does content flow
- About use cases and constraints-what is incremental localization and what is the relationship of localization to the product release lifecycle
- About release management and localization-what role can branching play in localization
- About localization tools-how do CCMS, TMS, and LSP relate in the localization process
- About recent developments in automation-how can the localization process be accelerated through automation and what are the wins and pitfalls of automation
June 3, 2020 In these difficult times, it’s absolutely critical to demonstrate your value to your organization. As a technical communicator, your mission is to make sure you’re getting the right information to the right people. Part of the solution is to find the right tools – but they will only take you so far. Good content is crucial. You must write content in a way that best suits your audience and best matches their search patterns, so they can organically surface the information they need. Join Lawrence Orin, Product Evangelist and Customer Implementation Expert at Zoomin, as he takes an intriguing look at content strategy, and reveals a down-to-earth, practical approach that will ensure your writing is making a visible impact on your company. In it this webinar, you’ll learn:
- Practical steps to improving your writing skills
- Best practices for structuring content
- How to tailor your writing to your audience
June 10, 2020 Abstract World has seen a very different modus operandi in the last couple of months. This only emphasizes the fact that collaborating without physically being in the same space is fast becoming the norm where team members are either located in different geographical locations or are working from home. At this time, a smooth review and collaboration process for technical content can be a real boon to your organization. In this session, Ayush Gupta, Product Manager at Adobe, will discuss how organizations can transform their mundane, time consuming and cyclic review process into a more meaningful, error-free and productive collaboration experience for Content Creators and Subject Matter Experts (SMEs). Key takeaways:
- Why rethink about current review processes
- What are the benefits of adopting online review process for DITA content
- What are the basic tenets and features of an online review process
- A walkthrough of a typical collaborative review workflow and how to make it an experience for business users
Date: August 12, 2020 Squatches, yeti, and kraken: oh, my! Learn about cryptozoology, cryptids, and… oh yes: the future of content strategy and digital experiences. Chad Dybdahl, Adobe Solutions Consultant, walks you through importing content from Microsoft Word, creating intelligent, structured content that can then be used across a wide range of delivery channels and platforms. In this session, we’ll see both traditional and headless delivery strategies that will inspire you to think about content in new and exciting ways.
- Strategies to repurpose your technical content in new ways
- Headless content delivery: what is it and why you need it
- Creating structure from (MS Word) chaos
March 3, 2021 This webinar is free. Agile development makes specific demands on documentation teams, whose content creators need to be nimble, describe features in a piece-meal fashion, and find ways to report on their content development progress. Structured content is ideally suited to these needs. But experience has shown that some teams find it hard to move fully to an Agile methodology, often using an uneasy mix of waterfall and Agile processes. Precision Content’s Keith Schengili-Roberts will talk about the current state of Agile and structured content, and also give an introduction to the Iterative and Incremental Development (IID) methodology, a recent Agile offshoot that works well for technical writing teams. If you are wondering about what the impacts are of working with Agile or are simply looking to optimize your DITA-based documentation processes, this presentation is for you! Presented by: Keith Schengili-Roberts is a Content Specialist and Information Architect at Precision Content. Keith is also an award-winning lecturer on Information Architecture at the University of Toronto’s Faculty of Information, and the Chair of the OASIS DITA Adoption Committee. He is also the writer behind the “DITAWriter.com” website, which has long been a useful resource for those working with the DITA XML standard. He lives in the north end of Toronto with his long-time girlfriend Dhan and her two noisy green-cheeked conures.
June 5, 2019 In today’s market, companies with service organizations are responsible for contributing 30%+ to overall company profit. While much of the effort in the last five years has gone into automating task management for Service Managers and technicians, a large gap remains in the way service organizations effectively find, use, and capture critical content specific to the task. Service Information Delivery solves the age-old struggle of providing accurate and relevant content to field service personnel as the task or job is being performed. It also captures and shares data during the process and provides audit trail and analytics upon completion. All critical functions to help the Service organization perform at the highest level within the business. Attendees will learn: 1. What is Service Information Delivery? 2. Why Service information delivery is critical in today’s business environment? 3. How can this impact the overall Service business and bottom line? Presented by: Stephanie Castillo is VP Business Operations – Titania Partnership, a leading provider of expert services and software. For more than 20 years Stephanie has been managing global documentation initiatives and writing teams for global organizations. Throughout her career she has architected solutions, managed global implementations, defined processes, and supervised requirements gathering and tools selection projects for multichannel content publishing systems as well as global translation management systems. Stephanie holds an MBA from Cardinal Stritch University, BA in communications from University of Wisconsin. In her free time she enjoys spending time with her daughter and husband, running and playing soccer.
June 10, 2021 The Xpublisher editorial system organizes every piece of content – regardless of how it will be used later – to provide fast, error-free, and highly cost-effective multichannel digital and print publishing. Preparing your content for a variety of formats and channels couldn’t be easier. In this webinar, Thomas Werzmirzowsky will present new ways of DITA integration with Xpublisher. Xpublisher offers the best possible data quality with XML-based data management and is a pioneer for the challenges of the future by presenting new solutions: the simple creation, management, and publication with DITA. Presented by: Thomas Werzmirzowsky is founder and Chief Technology Officer at Xpublisher GmbH, a leading software provider specialized in the area of XML publishing. Since 2009, the company has been advising numerous leading international companies and organizations from the aerospace, technology, education, publishing, public administration and many other industries in the area of multichannel publishing and accompanying them on their way to digitization.
August 26, 2021 With the plethora of content available to users today, it’s often a wonder that they are able to find any relevant information to their queries. In fact, it’s the most common complaint Comtech hears when conducting user studies for our clients: “I can’t find what I’m looking for in a reasonable amount of time.” What can we as technical writers do to address that complaint? We hear a lot about taxonomies and metadata and their potential influence in making our content more findable. However, Google uses over 200 ranking factors in its search algorithm that go well beyond this basic categorization. Surprisingly, a significant number of these ranking factors fall clearly within the realm of a technical writer’s responsibilities. In this rapid fire webinar, Dawn presents dozens of proven and speculative factors that you as a technical writer can address to optimize your content for findability. Presented by: Dawn Stevens is the President, and owner of Comtech Services and the Director of the Center for Information-Development Management. With over 32 years of experience, including 20 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training.
February 5, 2019 Your technical content is a valuable yet hidden asset: It impacts every stage of your customer journey and forms a significant - and often, the largest - component of your overall web presence. Easy access to personalized content is therefore key to the overall digital and user experience for your customers. In this webinar we explore the role of taxonomy and metadata to deliver on the promise of role-based and personalized experiences, taking into account a variety of content types. Presented by: Joe Gelb has over twenty years of experience helping enterprises implement, maintain and capitalize on structured content. At Zoomin Software, he has spearheaded the development of advanced technology solutions for dynamic content delivery. Prior to founding Zoomin and Suite Solutions, Joe was the CTO at Live Linx, a leading provider of software and system integration services for technical product information, where he designed and implemented solutions for aerospace, defense, manufacturing and hi-tech companies. Joe holds a degree in Mechanical Engineering from Stevens Institute of Technology.
February 5, 2020 If you are implementing a large-scale infrastructure project such as a cCMS implementation or migration to DITA at your organization, then you know about predictable costs such as purchasing hardware, licensing software, and training writers. Predictable expenses are easy to manage and plan for as you know when they will be due, and at least approximately how much they are going to cost. There are, however, other potential costs that may be unknown, either because your requirements have iterated since the original project scope was defined or you have uncovered something unexpected in your environment. These unpredictable expenses can add risk to the overall project timeline or impact the actual cost. They may be challenging to fit into your existing plan or require additional planning. In this webinar, Sabine Ocker will discuss some top hidden costs and provide insights on how to identify, plan for, and mitigate the impact of common examples such as changes to project scope, lack of appropriate standards, and content conversions. Presented by: Sabine Ocker has 20 plus years’ experience helping companies solve their interesting business problems. Solutions have included DITA migrations, content conversions, new tools or CMS, information modeling, content strategy, multi-channel publishing, and taxonomy development.
October 20, 2021 Semantics add unique benefits for content, especially within organizations utilizing structured content. Whether content is for detailed product documentation, polished marketing materials, or accurate, insightful employee enablement, all audiences gain by quickly finding what they want. While improving findability is key, providing accurate information recommendations dramatically increases relevancy with minimal use of personal data. From pages to personal assistants, reuse metrics to insights, content that connects to core semantics—the real-world ideas and objects it refers to—becomes truly intelligent. But, of course, benefits like this don't come from just pushing a button—or can they? During this webinar, Joe and Chip will discuss that while machine learning is a good start, it may not give customers the full value, clarity, or futureproofing required. So we challenged ourselves to productize a semantic AI approach that drives a polished end-user experience—and also appeals to busy editorial teams who care about quality but need to beat deadlines. We'll also examine emerging best practices for the practical adoption of semantic AI within your organization. Learn how RWS built a layered solution for Tridion, combining it with the power of semantic AI. These innovations fuse a powerful partnership of Tridion for content management excellence with PoolParty for taxonomy management. The results provide content teams with the power, automation, and accuracy of modern semantics with human validation. Presented by: Chip Gettinger is VP Global Solutions Consulting at RWS, managing a team that works with customers in maximizing global content with RWS. He has experience working with customers to develop global content strategies, business ROI adoption drivers, change management, and technology adoption for component content management systems. He speaks and blogs about customer successes working closely with industry standards, partners, and customers in technology solutions and deployments. Joe Pairman is Senior Product Manager, Tridion Docs. By looking at customers' underlying needs, and recognizing technical opportunities, he has built truly innovative solutions with strategic value. Joe designed and led the development of a personalized guidance app that helped millions of users without requiring any of their data. He also integrated a knowledge model with granular structured content to automatically give data integrators a broad overview of their available implementation options and next actions. Most recently, Joe brings the power of his first B2B product love –Tridion Docs – to a whole new market and user sector of smart specialists who don't have time to learn structured authoring. Product work is more than just building features – it's bringing people together to shape vision, plans, and priorities across the whole software lifecycle, in a way that keeps the original value when the ground situation inevitably changes. Joe has learned to get things done with solid, secure, engineering without losing track of the path to greater customer value.
August 5, 2020 Abstract Business leaders around the globe are looking for ways to replicate the successes of innovative and disruptive organizations like Uber, Amazon, and Spotify that grow exponentially. Rather than adding 10%, they’re looking for 1000%. Exponential growth is deliberate and involves organizations developing capabilities that dramatically outperform the competition. Rob Hanna explores how information-enablement across the enterprise is key to this type of performance and why we need to rethink how we create content to become Exponential Organizations. What you’ll learn
- The definition of “information enablement”
- How your content is tied to your brand’s ability to grow exponentially
- How the 4th Industrial Revolution will impact global businesses, including yours
April 6, 2021 Ironically, the terms used to describe a vocabulary of words that organize and catalog information within a content corpus are often used inconsistently or interchangeably. However, each term represents a point on an increasing scale of complexity and resulting data richness and applicability. Following Part 1 of this webinar in which Dawn Stevens of Comtech Services defined and compared these points along the taxonomy spectrum (view part 1 recording), Rik Page of Bluestream now demonstrates the technology and tools that enable you to define and manage your terms and relationships, as well as those that consume what you have defined. Participants will see practical, real-life applications of the taxonomical concepts previously presented. Click here to download the reading list referenced during this webinar. Presented by: Dawn Stevens is the President, and owner of Comtech Services and the Director of the Center for Information-Development Management. With over 25 years of experience, including 20 years at Comtech, Dawn has practical experience in virtually every role within a documentation and training department, including project management, instructional design, writing, editing, and multimedia programming. With both engineering and technical communication degrees, Dawn combines a solid technical foundation with strong writing and design skills to identify and remove the challenges her clients face in producing usable, technical information and training. Rik Page is Sales and Marketing Director at Bluestream Software and has been working with both component content and document management solutions since 2001. During this time, he has worked with custom DTDs and Schemas, S1000D, iSpec2200 and since 2005 DITA. His practical experience ranges from data capture/content creation through to dynamic multichannel delivery, achieved in a wide range of industries including banking and finance, manufacturing, central government and education. A keen advocate of technology and innovation Rik has taken part in multiple consultancy projects and helped formulate solutions all over the world. Away from the office Rik is a Scout Leader working with young people and helping them to develop new skills whilst having fun.
Date: June 12, 2019 Abstract: Ever since DITA was first used, the greatest obstacle to adoption has been usability. Whilst technical authors have been prepared to learn the intricacies of DITA, others in the content creation lifecycle have been more obstinate. Bluestream together with Simply XML will show how the extensible XDocs CCMS can be integrated with clear browser and desktop authoring environments to allow subject matter experts to create and collaborate on content without ever having to see a tag. Presented by: Rik Page is Sales and Marketing Director at Bluestream Software and has been working with both component content and document management solutions since 2001. During this time he has worked with custom DTDs and Schemas, S1000D, iSpec2200 and DITA. His experience covers a wide range of industries including education, banking and finance, manufacturing and healthcare. A keen advocate of technology and innovation Rik has taken part in multiple consultancy projects and helped formulate solutions all over the world. Over more than two decades, Doug Gorman commercialized the structured writing methodology known as Information Mapping. In the process he realized that XML(DITA) could be used beyond Technical Publication Departments to modernize the enterprise content supply chain. The authoring and repository tools, however, would need to be easy to use. XML would need to be utilized but hidden “under the covers.” Simply XML’s authoring tool, Content Mapper, is a Word Plug-in where the author sees a Word User Interface and the CMS uses DITA XML. Content Mapper is designed for organizations that understand the value of XML as the content architecture, but with many of the 1 Billion plus non-technical authors who use MS Word on a PC. Content Mapper is integrated with Bluestream’s XDocs CCMS to help organizations achieve better content for readers with the important efficiencies of content reuse, single source publishing, and other process improvements.
December 4, 2019 In this webinar, Bluestream will show how advanced integration with oXygen Author and Editor throughout the content lifecycle can greatly help everyone involved in creating content. From content creation, review, branching and merging, release management and delivery via Oxygen Chemistry and Oxygen WebHelp Bluestream will show what the future is bringing. Presented by: Nenad Furtula a Partner, and VP of Sales and Marketing at Bluestream Database Software. Nenad has been working with XML and bringing XML related products to market for over 15 years. Currently his primary professional interest lies in building and socializing a DITA-enabled component content management system called XDocs. Nenad holds a BBA from Capilano University and MSc (Computer Science) from Dalhousie University.
October 9, 2019 Delivering a cCMS solution on time and on budget is critical, but it’s important to recognize that the cCMS is only one part of a successful content lifecycle strategy. Making sure your content can be leveraged across the enterprise and your system will be able to support future initiatives requires a comprehensive and proven plan. Having led hundreds of successful content solution implementations, Oberon understands the differences in the tools, processes and environments that must be considered. While each cCMS implementation plan may be unique, shaped by the specific needs of a given company, there are many common steps to success that everyone should follow. Whether you are looking to adopt cCMS for the first time or you’ve been using one for years, there are ways to ensure your system is optimized for success. Attend this webinar and find out what your plan should include. Presented by: Vi Kellersohn is the Chief Marketing Officer of Oberon Technologies. Vi leads the marketing efforts, manages strategic partnerships and supports key client projects. For over 20 years Vi has managed and executed all aspects of marketing for B2B technology organizations working in partnership with sales management to build awareness for value opportunities across the content lifecycle. Vi enjoys spending time with her extended family and golfing with her husband and two sons.
March 4, 2020 Technical documentation is rarely created by lone writers, so there is a constant need for collaboration. Collaboration can be with other writers or with people with other roles, usually referred to as subject matter experts, who may be part of your organization or external experts. In order to be successful, the collaboration needs to be enabled by integrating it as part of the usual processes or workflows each user performs. In this presentation, we will explore a few collaboration scenarios that show how to implement continuous improvement loops for published documentation, how to integrate documentation as part of the product development workflow, and how immediate collaboration can take place. Presented by: George Bina is one of the founders of Syncro Soft SRL, the company that develops oXygen XML suite of XML editing, authoring, development, publishing and collaboration tools. He has more than 20 years of experience in working with XML and related technologies, bringing many innovative ideas to reality and contributing to XML-related open-source projects. He presented at many XML, DITA, and technical communication conferences, giving passionate presentations and challenging the technological status quo, trying to get the audience to think outside the box, and re-imagine the future.